Horse People
HorsePeople magazine reaches over 50,000 “horse people” who own, ride or race these magnificent animals. HorsePeople will be distributed in California this year, expanding to Florida, Virginia, Maryland and New York in 2005.
HorsePeople Advertising Rates
Rate Base: 50,000 - published 4x a year
| Color Rates | 1x | 2x | 4x |
| Full Page | 3,995 | 3,595 | 3,235 |
| 1/2 Page | 2,295 | 2,045 | 1,795 |
| 1/3 Page | 1,595 | 1,445 | 1,295 |
| 1/4 Page | 1,250 | 1,095 | 950 |
| 1/6 Page | 850 | 700 | 550 |
Covers:
2nd Cover: Add 15%
3rd Cover: Add 15%
Back Cover: Add 20%
2nd Cover Spread: $8,988
3rd Cover Spread: $8,988
Advertorial Spread:
$7,995 for a two-page spread (includes ad cost and article/photo placement).
Add 20% for centerfold.
Mechanical Requirements:
Trim Size: 9.5" x 12"
Binding: Saddle-stitched
Colors Available: 4-color process
Non-Bleed Dimensions
Spread: 18" x 11.5"
1 Page: 9" x 11.5"
1/2 Page Horizontal: 9" x 5"
1/2 Page Vertical: 4 1/2" x 11 1/2"
1/3 Page: 2.75" x 11.5"
1/4 Page: 4 1/2" x 5"
1/6 Page: 2.75" x 5
Call or email for closing dates:
John Lockhart, (800) 600-7111 or email:jlockhart@peoplemediagroup.com