Company

People Media raises awareness, educates target audiences, changes minds and helps influence key consumers.

With its unique blend of products, services and consumer-driven events People Media helps organizations conduct research, raise awareness, tap demand, build brands, and conduct issues advocacy to reach strategic objectives.  We're also adept at handling the crisis and issues that come up along the way to marketing and communications success.

People Media meets its clients' communications needs with energy to build successful campaigns and the experience and know-how to deliver outstanding results.

We provide outstanding services delivered by a team of experienced, accomplished professionals.

Tap People Media's vitality to make your results a reality.

People Media Ventura County
2625 Townsgate Road, Suite 2330
Westlake Village, California 91361

People Media Los Angeles
333 South Grand Avenue, 25th Floor
Los Angeles, California 90071

People Media Key Personnel:

People Media Group has a team of valuable, experienced professionals.
Click the links below to learn more about each team member.

John G. Lockhart
Wendy P. Basil
Andrea Schepke

John G. Lockhart

John G. Lockhart is the President of People Media Group. From 1992 to 1994 John was senior vice president and manager of Porter/Novelli's health care practice in the Western region. John's years of experience include work with a number of companies in a variety of industries, including Gerber Products, Baxter Healthcare, Bristol-Myers Squibb, Amgen, Nestle, Mentor Corporation and Johnson & Johnson

John is also an expert in issues and crisis management, having worked with a medical device manufacturer during an FDA recall, the Seventh-day Adventist Church during the Branch Davidian crisis in Waco, and a major Japanese consumer electronics company and a large HMO on employer issues. John has also worked with several consumer product companies on product tampering issues.

In addition to work for clients at Halsted Communications, John has served as a board member for the American Cancer Society, and the National Disaster Search Dog Foundation.

John has a degree in journalism from Marquette University and a certificate in advanced management from the University of Southern California.

Wendy P. Basil

Wendy P. Basil,received her MA in Communications Management from the Annenberg School of Communications at the University of Southern California and has served clients in a variety of industries with their public relations, marketing and research needs. She has won a number of writing awards as a freelance writer and has headed teams that have won industry awards for product introduction, media relations, community relations, special events, proprietary publications and crisis management.

Wendy heads client service at People Media Group and counsels clients on product and corporate positioning. She is a crisis specialist with over fourteen years of experience in health care issues. Health care and nutrition issues are often linked. Wendy's food experience covers a diverse group of clients from fast food franchisers (Baskin-Robbins, El Pollo Loco) to growers collectives (Sunkist, Almond Board, California Kiwi) to blue-chip food corporations with household names (Nestle, Johnson & Johnson, Gerber Products).

Wendy serves on the board of directors for the American Cancer Society in Southern California and on the state level. She is also on the board of PAWS, a group which helps AIDS/HIV patients and their pets. In the past, she was worked closely with AIDS Project/Los Angeles, Rebuild LA, CARE and Healthy LA 2000.

Andrea [Hanson] Schepke

Andrea Schepke joins People Media with more than 12 years of experience at two leading international PR firms -- Hill & Knowlton and Porter Novelli.  Andrea's strength's in account management and client service, combined with exceptional writing and media relations skills, make her a terrific addition to the People Media team.

Andrea previously served as Managing Director at Hill & Knowlton's Chicago office, where she lead a $1 million marketing program for the Welsh Development Agency.  Andrea also provided strategic counsel and oversight on the Illinois Lottery account, supported consumer marketing initiatives for Alamo Rent-A-Car, and managed media relations on the PricewaterhouseCoopers account.

Andrea joined Hill & Knowlton after seven years at Porter/Novelli-Los Angeles, where she rose from intern to account supervisor working on a variety of food, consumer product and technology accounts.

In her years of agency work, Andrea has gained the confidence and respect of her clients and colleagues. She received her Bachelor's Degree in Sociology from the University of California, Los Angeles. 

Ronald P. Conlin

Senior Associate

Research

 

Ron Conlin is well rounded business professional that has had a significant impact in both business and in the classroom.

 

As a Partner at J.D. Power and Associates, he played an integral role in the firm’s 600 percent growth in revenues during his tenure. He spearheaded the expansion of the firm into multiple new industries. As the firm’s Chief Research Officer, he developed and implemented all key research standards at the firm. He launched the firm’s first formal internal research training program and designed and implemented JDPAs quality management system.

 

Prior to joining J.D. Power and Associates in 1995, Mr. Conlin managed the Market Planning and Research Department at the Goodyear Tire & Rubber Co., where he played an integral role in developing successful new products, such as the Aquatred tire.

 

Mr. Conlin holds an M.B.A. and a Master of Arts degree in Journalism from the University of Wisconsin as well as undergraduate degrees in Economics and Journalism from the same institution.  He is an active participant with the American Marketing Association and Advertising Research Foundation as well as the current Chair of the External Advisory Board of the A.C. Nielsen School of Marketing Research at the University of Wisconsin.

 

Mr. Conlin is an adjunct professor at Pepperdine University.  Mr. Conlin has published articles in the Journal of Advertising Research and CASRO as well as several market research textbooks.

 

For more information on Mr. Conlin please contact John Lockhart at People Media (800) 600-7111 x 224 or jlockhart@peoplemediagroup.com